My Business Words » Copywriting http://mybusinesswords.com Write Your Business Message Clearly & Concisely Wed, 17 Aug 2011 06:01:50 +0000 en hourly 1 http://wordpress.org/?v=3.1.2 100 Great Copywriting Ideas: From Leading Companies http://mybusinesswords.com/1947/100-great-copywriting-ideas-from-leading-companies/ http://mybusinesswords.com/1947/100-great-copywriting-ideas-from-leading-companies/#comments Wed, 17 Aug 2011 03:43:38 +0000 nessa2shoes http://mybusinesswords.com/1947/100-great-copywriting-ideas-from-leading-companies/ Are you looking for a great idea or some inspiration to make your marketing and sales literature more effective and cutting edge? Do you need words to move and inspire your employees, shareholders or customers?

Words are powerful in any business, but only if you use and implement them in the right way,
This book contains 100 great copywriting ideas, extracted from the world s best companies Each copywriting idea is succinctly described and is followed by advice on how it can be applied to the reader s own business situation,
A simple but potenitally powerful book for anyone seeking new inspiration and that killer application,

  • Author:Andy Maslen
  • Binding :P aperback
  • DeweyDecimalNumber:659
  • EAN:9780462099736
  • Feature:ISBN13: 9780462099736
  • Feature:Condition: New
  • Feature:Notes: BRAND NEW FROM PUBLISHER! 100% Satisfaction Guarantee. Tracking provided on most orders. Buy with Confidence! Millions of books sold!
  • ISBN:0462099733
  • Label:Marshall Cavendish Corp/Ccb
  • Languages:
  • ListPrice:
  • Manufacturer:Marshall Cavendish Corp/Ccb
  • NumberOfItems:1
  • NumberOfPages:224
  • PackageDimensions:
  • ProductGroup:Book
  • ProductTypeName:ABIS_BOOK
  • PublicationDate:2010-12-01
  • Publisher:Marshall Cavendish Corp/Ccb
  • SKU:M0462099733
  • Studio:Marshall Cavendish Corp/Ccb
  • Title:100 Great Copywriting Ideas: From Leading Companies Around the World (100 Great Ideas)
]]> http://mybusinesswords.com/1947/100-great-copywriting-ideas-from-leading-companies/feed/ 0 Copywriters Blueprint – Killer Copywriting Strategies http://mybusinesswords.com/1946/copywriters-blueprint-killer-copywriting-strategies/ http://mybusinesswords.com/1946/copywriters-blueprint-killer-copywriting-strategies/#comments Wed, 17 Aug 2011 03:43:35 +0000 nessa2shoes http://mybusinesswords.com/1946/copywriters-blueprint-killer-copywriting-strategies/
You know that feeling of settling in for the evening, curled ]]> “Discover The Industry Trade Secrets To Creating High Converting Ad Copy While Making A Fortune As A High Paid Copywriting Expert!”

You know that feeling of settling in for the evening, curled up with a fresh cup of hot chocolate and a delicious book that you just can’t seem to put down?

You read chapter after chapter, eagerly turning pages, ignoring the world around you as you are completely absorbed in the fantasy story that’s unfolding with every turn of the page,

That feeling of being twisted and pulled by someone’s words, completely under the control of a fiercely compelling story that engages you, entertains you and makes it virtually impossible to pull away from, is the stuff that good copywriting is all about,

And it’s also why copywriters are some of the highest paid, in-demand service providers both on and offline,
It’s their magical ability to transform words into vivid images, to paint a clear picture of a scenery or situation, and to take that control and funnel it into invoking an emotional response from the reader,

How would you like to learn the deepest, darkest secrets to the Internet’s most sought after copywriters who have generated thousands of dollars for every single page they write?

Introducing,
,

“The Copywriters Blueprint The Complete Guide To Instant Copywriting Mastery!”

Be the puppet master, not the puppet,

Within the pages of the Copywriters Blueprint, you will be given an in-depth look at how copywriters use the power of words to invoke powerful emotion-driven responses that will drive your conversion rates through the roof!

Whether you are interested in becoming a high paid copywriter yourself, or you simply want to learn the insider secrets to crafting the highest quality sales page copy possible, the Copywriters Blueprint is a complete guide to mastering the most important element to on and offline business,

Here are just a few of the many things you will learn :

** Discover how copywriters use a combination of “power words” pulled from their secret swipe file of proven resources, to guarantee the success of every sales page they create!

** Drive your sales through the roof with a simple, yet powerful structure, that will reach out to desperate buyers and invoke response driven emotions that will set your visitors into a buying frenzy!

** What you NEED to avoid if you want to blow the lid off conversions! These are critical elements you need to know if you want to eliminate any chance of your marketing campaign being a failure!

** Learn about the “money spots” and how to ensure that you place your sales copy in such a way that your reader is STILL engaged and put into your “control cycle” even if they skim the page and fail to read the entire sales copy!

** Discover how you can make an outright fortune as an in-demand copywriter to the gurus, who will pay thousands of dollars for every single page you write, even if you are brand new to copy writing!

And much, much more,
,

In fact, Copy writing Blueprint is the most definitive guide to starting your career as a successful copywriter, even if you have never been successful before!

  • Author:Joel Stevenson
  • Binding:Kindle Edition
  • Format:Kindle eBook
  • Languages:
  • ListPrice:
  • NumberOfItems:1
  • ProductGroup:eBooks
  • ProductTypeName:ABIS_EBOOKS
  • PublicationDate:2010-08-03
  • ReleaseDate:2010-08-03
  • Title:Copywriters Blueprint – Killer Copywriting Strategies
]]> http://mybusinesswords.com/1946/copywriters-blueprint-killer-copywriting-strategies/feed/ 0 Intro to Copywriting 101 http://mybusinesswords.com/1945/intro-to-copywriting-101/ http://mybusinesswords.com/1945/intro-to-copywriting-101/#comments Wed, 17 Aug 2011 03:43:31 +0000 nessa2shoes http://mybusinesswords.com/1945/intro-to-copywriting-101/ Through copywriting, you can effectively promote and showcase your business or id]]> Forget the conventional methods of promoting yourself or your business through media advertisements or campaigns,
Through copywriting, you can effectively promote and showcase your business or ideas and achieve overall efficiency and exposure of your promotion through powerful usage of words that can be readily presented in a multitude of platforms,
This is one secret that many marketing firms don’t want you to know about,
For pennies on the dollar that you spent on advertisements and such, I will show you just how you can successfully and easily promote your business with virtually no cost at all,
  • Author:Ken Wiseman
  • Binding:Kindle Edition
  • Format:Kindle eBook
  • Languages:
  • ListPrice:
  • NumberOfItems:1
  • ProductGroup:eBooks
  • ProductTypeName:ABIS_EBOOKS
  • PublicationDate:2011-04-06
  • ReleaseDate:2011-04-06
  • Title:Intro to Copywriting 101
]]> http://mybusinesswords.com/1945/intro-to-copywriting-101/feed/ 0 Brilliant Copywriting: How to craft the most http://mybusinesswords.com/1944/brilliant-copywriting-how-to-craft-the-most/ http://mybusinesswords.com/1944/brilliant-copywriting-how-to-craft-the-most/#comments Wed, 17 Aug 2011 03:43:29 +0000 nessa2shoes http://mybusinesswords.com/1944/brilliant-copywriting-how-to-craft-the-most/ Wouldn't it be helpful to have an expert on hand to give you tips and tric]]> If you’ve ever struggled to craft a persuasive message that really hits the spot you’ll know it’s harder than it looks,
Wouldn’t it be helpful to have an expert on hand to give you tips and tricks? Someone who could pass on their knowledge and know-how? Someone who told you how the professionals really do it? Well, that’s exactly what this book does for aspiring copywriters,
Think of it as a rocket-assisted launch for your writing career,
Brilliant Copywriting is packed with practical techniques to help anyone who works with words to improve their writing,
It lifts the lid on the world of professional copywriting to reveal the trade secrets of top-notch practitioners,
It’s the book every copywriter wants when they start out, full of facts, details and insights that normally take years to acquire,
It will also be invaluable for anyone who works with words in pretty much any industry,
  • Author:Roger Horberry
  • Binding :P aperback
  • DeweyDecimalNumber:659.132
  • EAN:9780273727347
  • Edition:1
  • ISBN:0273727346
  • Label:FT Press
  • Languages:
  • ListPrice:
  • Manufacturer:FT Press
  • NumberOfItems:1
  • NumberOfPages:176
  • PackageDimensions:
  • ProductGroup:Book
  • ProductTypeName:ABIS_BOOK
  • PublicationDate:2009-12-17
  • Publisher:FT Press
  • SKU:NU-GRD-00402727
  • Studio:FT Press
  • Title:Brilliant Copywriting: How to craft the most interesting and effective copy imaginable (Brilliant (Prentice Hall))
]]> http://mybusinesswords.com/1944/brilliant-copywriting-how-to-craft-the-most/feed/ 0 Copywriting by Design: Bringing Ideas to Life http://mybusinesswords.com/1943/copywriting-by-design-bringing-ideas-to-life/ http://mybusinesswords.com/1943/copywriting-by-design-bringing-ideas-to-life/#comments Wed, 17 Aug 2011 03:43:27 +0000 nessa2shoes http://mybusinesswords.com/1943/copywriting-by-design-bringing-ideas-to-life/ Using a make-believe product, Grand Tour Soups, th e author explains the proces]]> Copywriting by Design is intended as a self- guided tour for anyone who wants to explore the craft of cop ywriting,
Using a make-believe product, Grand Tour Soups, th e author explains the process involved in copywriting,
‘
  • Author :D avid Herzbrun
  • Binding :P aperback
  • DeweyDecimalNumber:659.132
  • EAN:9780844236711
  • ISBN:0844236713
  • Label:Ntc Business Books
  • Languages:
  • ListPrice:
  • Manufacturer:Ntc Business Books
  • NumberOfItems:1
  • NumberOfPages:177
  • PackageDimensions:
  • ProductGroup:Book
  • ProductTypeName:ABIS_BOOK
  • PublicationDate:1997-06
  • Publisher:Ntc Business Books
  • SKU:GX-063-31-2419802
  • Studio:Ntc Business Books
  • Title:Copywriting by Design: Bringing Ideas to Life With Words and Images
]]> http://mybusinesswords.com/1943/copywriting-by-design-bringing-ideas-to-life/feed/ 0 Copywriting For Real Estate Advertising http://mybusinesswords.com/1942/copywriting-for-real-estate-advertising/ http://mybusinesswords.com/1942/copywriting-for-real-estate-advertising/#comments Wed, 17 Aug 2011 03:43:20 +0000 nessa2shoes http://mybusinesswords.com/1942/copywriting-for-real-estate-advertising/ Unfortunately, these types of articles are often written quickly and poorly d]]> The Featured Home advertisement is a perfect venue for promoting the best a sale property has to offer home shoppers,
Unfortunately, these types of articles are often written quickly and poorly done,
Copywriting For Real Estate Advertising is a short ebook that offers tips and information on how to develop a featured home article that will draw in buyers,
Written by award-nominated copywriter and freelance journalist, Gery L,
Deer (the Concierge Copywriter), this book can help get you started on featured home stories that catch and hold a reader turning shoppers into buyers!
  • Author:Gery Deer
  • Binding:Kindle Edition
  • Edition:09012010GLD
  • Format:Kindle eBook
  • Label:GLD Enterprises Commercial Writing
  • Languages:
  • ListPrice:
  • Manufacturer:GLD Enterprises Commercial Writing
  • NumberOfItems:1
  • ProductGroup:eBooks
  • ProductTypeName:ABIS_EBOOKS
  • PublicationDate:2010-09-01
  • Publisher:GLD Enterprises Commercial Writing
  • ReleaseDate:2010-09-01
  • Studio:GLD Enterprises Commercial Writing
  • Title:Copywriting For Real Estate Advertising
]]> http://mybusinesswords.com/1942/copywriting-for-real-estate-advertising/feed/ 0 Write on Target: The Direct Marketer’s Copywriting http://mybusinesswords.com/1941/write-on-target-the-direct-marketers-copywriting/ http://mybusinesswords.com/1941/write-on-target-the-direct-marketers-copywriting/#comments Wed, 17 Aug 2011 03:43:18 +0000 nessa2shoes http://mybusinesswords.com/1941/write-on-target-the-direct-marketers-copywriting/ Also included are tips on how to write for direct response print, radio and telemarketing with practical exam]]> A guide to writing a money-generating sales letter for anyone with a product to sell,
Also included are tips on how to write for direct response print, radio and telemarketing with practical examples of writing in all areas,
  • Author :D onna Baier Stein
  • Author:Floyd Kemske
  • Binding:Hardcover
  • DeweyDecimalNumber:658.81
  • EAN:9780844259147
  • ISBN:0844259144
  • Label:Glencoe Division Macmillian/McGraw-Hill
  • Languages:
  • ListPrice:
  • Manufacturer:Glencoe Division Macmillian/McGraw-Hill
  • NumberOfItems:1
  • NumberOfPages:274
  • PackageDimensions:
  • ProductGroup:Book
  • ProductTypeName:ABIS_BOOK
  • PublicationDate:1997-01-01
  • Publisher:Glencoe Division Macmillian/McGraw-Hill
  • SKU:3452938043
  • Studio:Glencoe Division Macmillian/McGraw-Hill
  • Title:Write on Target: The Direct Marketer’s Copywriting Handbook
]]> http://mybusinesswords.com/1941/write-on-target-the-direct-marketers-copywriting/feed/ 0 The Secrets of Emotional, Hot-Button COPYWRITING http://mybusinesswords.com/1940/the-secrets-of-emotional-hot-button-copywriting/ http://mybusinesswords.com/1940/the-secrets-of-emotional-hot-button-copywriting/#comments Wed, 17 Aug 2011 03:43:16 +0000 nessa2shoes http://mybusinesswords.com/1940/the-secrets-of-emotional-hot-button-copywriting/ Not just any copy, but great copy,
Copy that persuades people to change their behavior and either 1) order a product, 2) donate money to a cause, or 3) send for mor]]> Here’s how to write copy,
Not just any copy, but great copy,
Copy that persuades people to change their behavior and either 1) order a product, 2) donate money to a cause, or 3) send for more information,
The secret of great copy is using the seven key copy drivers — the emotional hot-buttons that cause people to act : fear greed guilt anger exclusivity salvation flattery,
“If your copy isn’t dripping with one or more of these,” wrote marketing guru Bob Hacker, “tear it up and start over,
” Denny Hatch has captured the key design elements (envelopes, letters and lift pieces) as well as the specific and transformative copy that tipped readers over the edge and made them act,
The Secrets of Emotional, Hot-Button COPYWRITING brings you the actual hot-button copy and design that gave these direct mail packages their power and longevity,
Nothing like this has ever been published before,
  • Author :D enny Hatch
  • Binding:Spiral-bound
  • EAN:9781931068383
  • ISBN:1931068380
  • Label:North American Publishing Company
  • Languages:
  • ListPrice:
  • Manufacturer:North American Publishing Company
  • NumberOfPages:140
  • PackageDimensions:
  • ProductGroup:Book
  • ProductTypeName:ABIS_BOOK
  • PublicationDate:2010-06-14
  • Publisher:North American Publishing Company
  • Studio:North American Publishing Company
  • Title:The Secrets of Emotional, Hot-Button COPYWRITING
]]> http://mybusinesswords.com/1940/the-secrets-of-emotional-hot-button-copywriting/feed/ 0 10 Steps To Killer Web Copy,Copywriting Guru http://mybusinesswords.com/1939/10-steps-to-killer-web-copycopywriting-guru/ http://mybusinesswords.com/1939/10-steps-to-killer-web-copycopywriting-guru/#comments Wed, 17 Aug 2011 03:43:14 +0000 nessa2shoes http://mybusinesswords.com/1939/10-steps-to-killer-web-copycopywriting-guru/ It’s one of ]]> In this eBook, you get two hours of that exclusive merchandising interview where Alex reveals (for the first time anywhere), his 10 step proven formula for writing killer Web copy,
It’s one of the most step-by-step and well detailed systems for writing copy that I’ve noticable,
Have this simple formula, and I’m sure you’ll see the change in your profits,
  • Author:Jia Ming Lin
  • Binding:Kindle Edition
  • Format:Kindle eBook
  • Languages:
  • ListPrice:
  • NumberOfItems:1
  • ProductGroup:eBooks
  • ProductTypeName:ABIS_EBOOKS
  • PublicationDate:2011-07-21
  • ReleaseDate:2011-07-21
  • Title:10 Steps To Killer Web Copy,Copywriting Guru Alex Mandossian Reveals His Proven Tactics For Writing Net Copy That Creates A Flood Of Sales
]]> http://mybusinesswords.com/1939/10-steps-to-killer-web-copycopywriting-guru/feed/ 0 Advertising Copywriting http://mybusinesswords.com/1938/advertising-copywriting/ http://mybusinesswords.com/1938/advertising-copywriting/#comments Wed, 17 Aug 2011 03:43:12 +0000 nessa2shoes http://mybusinesswords.com/1938/advertising-copywriting/ "Advertising Copywriting" provides practical, straightforward instructions for writing successful copy,]]> This work features from low-budget local campaigns to big-budget national television spots,
“Advertising Copywriting” provides practical, straightforward instructions for writing successful copy,
Students learn how to apply pre-tested principles to create attention getting headlines and sales generating copy,
  • Author :P hilip Ward Burotn
  • Author :P hilip Ward Burton
  • Binding:Hardcover
  • DeweyDecimalNumber:659.132
  • EAN:9780844232065
  • Edition:7th
  • ISBN:0844232068
  • Label:NTC Business Books
  • Languages:
  • ListPrice:
  • Manufacturer:NTC Business Books
  • NumberOfItems:1
  • NumberOfPages:512
  • PackageDimensions:
  • ProductGroup:Book
  • ProductTypeName:ABIS_BOOK
  • PublicationDate:1999-01
  • Publisher:NTC Business Books
  • SKU:UK-14607850ZR282tol
  • Studio:NTC Business Books
  • Title:Advertising Copywriting
]]> http://mybusinesswords.com/1938/advertising-copywriting/feed/ 0